Apple Music x Siri – “See the Music”

In this 27-second commercial for Apple Music, I explore the intersection of sound and visual expression through the new Siri. Using Siri’s signature light animation as the foundation, I designed a motion piece that transforms music into a dynamic, immersive experience. Gradient elements symbolize the flow of sound, creating a seamless and elegant visual representation of how music moves and resonates. Vibrant, fluid, and meticulously crafted, this piece reimagines what music could look like if we were able to see it.