The Pierrepont Gin packaging project was driven by in-depth research and strategic brand positioning, aimed at crafting a distinctive identity through market analysis and user interviews. My approach focused on capturing the historical significance of Anchor Gin and its pivotal role in Pierrepont’s commercial era, emphasizing its international reach through maritime trade.

The design process culminated in the creation of two innovative gin bottle packages, meticulously crafted using advanced modeling techniques. Inspired by the rich history of gin and its evolution as a globally traded spirit, my design reflects the maritime legacy of Anchor Gin and its role in Pierrepont’s commercial success. Every element—from form to typography—was carefully considered to evoke the era of international trade, ensuring the packaging not only aligns with the brand’s ethos but also tells a compelling visual story of its heritage.